Domain reputation lookup is a vital tool in the fight against malicious botnets. There are many free tools available to check your domain’s reputation. You can also check your domain’s performance in terms of search engine rankings. It can be a very useful way to detect spam and phishing activity as well.
How to check your domain reputation
A domain’s reputation is largely based on your email sending behavior. Ideally, you should be able to obtain a score in the high 70s. However, this number can change over time.
The SNDS, or Smart Network Data Services, is a service that gives you a domain’s reputation and spam complaint rate. This is useful for email marketers who need to know the best practice for improving their reputation. Domain reputation lookup is also a good way to spot domains that have been hacked. A domain with a history of botnet activity warrants blocking.
In the same way that a credit score is used to determine if a loan is approved, an email sender’s reputation is evaluated by email providers. If your domain has a score of around 98 or 100, it is a good idea to avoid purchasing or sending emails from it.
Domain reputation lookup can be useful for security solutions providers who need to know whether to grant access to a particular domain. It can help them to make a more informed decision.
The McAfee tool TrustedSource is one of the best tools for checking your domain’s health. It offers a comprehensive report that lists the domain name system, email server, and affiliations.